One of the best-selling souvenirs in Barcelona is, without a doubt, the FC Barcelona jersey. Each year, an impressive 1.3 million Barça shirts fly off the shelves. Even casual supporters often find themselves with one tucked away in their wardrobe.
The design of the FC Barcelona shirt has changed over the years, but the deep red and blue colors have been part of Barça’s identity for over a century. These iconic colors have earned the club the nickname “Blaugranes” (the “blue and reds”).
In Barcelona, it’s completely normal to see people of all ages sporting the jersey of (arguably) the world’s greatest football club, FC Barcelona. For children, adults, men, and women alike, the jersey has become a sort of city uniform over the years. But be warned—if you’re thinking of wearing the shirt of their rival, Real Madrid, in the Catalan capital, you might not get the warmest reception!
- Do you want to visit Camp Nou during your Barcelona trip? Read all about the stadium, the different tours, the club museum, and the Camp Nou Experience.
What you will find in this article?
- Sponsors
- Barcelona Pride
- Season 2024-2025
- Season 2023-2024
- Season 2022-2023
- Season 2021-2022
- Season 2020-2021
- Season 2019-2020
- Season 2018-2019
- Season 2017-2018
- Buying an FC Barcelona Shirt in Barcelona
- Buying a FC Barcelona Shirt Online
Sponsors
Spotify
The Swedish online music giant Spotify made history with FC Barcelona in a groundbreaking deal worth €280 million. Starting in July 2022, FC Barcelona’s stadium, “Camp Nou,” officially became “Spotify Camp Nou.” Additionally, as of the 2022/2023 season, Spotify is the club’s shirt sponsor, marking a major milestone in sports sponsorship.
Ambilight
The LED technology company closely connected with the Dutch brand Philips now features on FC Barcelona’s shirts. It’s not in the main sponsor position like Spotify on the chest but is displayed on the sleeve of the shirts worn by players like Lamine Yamal and Frenkie de Jong. Ambilight, the brand, is paying €60 million to FC Barcelona for this deal.
Nike
The partnership between FC Barcelona and Nike dates back to 1998 when the American sportswear giant replaced Italian rival Kappa as the official technical partner for the team. Since then, the two partners have reached new heights both on and off the field, creating several memorable kits over the years. The Catalan club last extended its partnership with Nike in 2016 in a deal valued at €140 million annually, securing Nike’s provision of kits until 2026. At the time, this renewal marked the largest kit sponsorship in football, highlighting the strong collaboration between FC Barcelona and Nike.
Barcelona pride
Barcelona locals are incredibly proud of their club. In a promotional event for the 2013/14 season kit, the enormous statue of Columbus, located between the Rambla and the Old Port, was even dressed in a custom Barça shirt. To give an idea of scale, Columbus’s finger alone is half a meter long, hinting at the massive amount of fabric required!
The iconic FC Barcelona shirt designs have consistently celebrated Catalan pride and regional identity. The famous “stunt,” dressing the Columbus statue in Barça’s colors, was organized by Nike, which has supplied the club’s kits since 1998. In 2016, Nike renewed its contract, committing to sponsor Barcelona until at least 2026, investing €150 million per season.
Season 2024-2025
The FC Barcelona shirt for the 2024-2025 season has a modern and dynamic look, with the classic blaugrana colors taking center stage once again. This year, the vertical stripes have been refreshed with a subtle hint of light blue, adding a vibrant twist to the design. The gold sponsor logos add a luxurious touch, highlighting the club’s anniversary theme. This shirt perfectly captures the balance between tradition and innovation, making it a must-have for every Barça fan!
Season 2023-2024
The 2023-2024 FC Barcelona kit combined a classic design with contemporary elements. The iconic blaugrana stripes—featuring the traditional blue and claret red—remained central, but that season’s kit introduced a fresh twist with slightly wider stripes, offering a new look while honoring tradition. The addition of white sponsor logos provided a bold contrast against the blaugrana colors, creating a modern and eye-catching detail. Frenkie de Jong and his teammates showcased a kit that artfully blended the club’s rich heritage with innovative design—a must-see for every Barça fan!
Season 2022-2023
The 2022-2023 FC Barcelona kit, worn by players like Frenkie de Jong, stood out with several striking details. The Nike logo and sponsor on the chest appeared in gold, paying tribute to the 30th anniversary of the Barcelona Olympics—a golden accent celebrating a significant moment in the city’s history. Additionally, a dark blue stripe was added between the traditional blue and red, giving the jersey a fresh, modern look while preserving the iconic blaugrana colors.
Season 2021-2022
The kits for that season were a powerful nod to Catalan pride, proudly worn by stars like Pedri. The design emphasized Barça’s iconic crest and traditional blaugrana colors, capturing the spirit and history of the club. A standout detail was the placement of the Catalan flag just below the collar, a feature added to reinforce and celebrate the club’s deep-rooted connection to Catalonia. This thoughtful addition highlighted Barça’s identity, reminding fans and players alike of the club’s heritage and commitment to representing Catalan culture on the global stage.
Season 2020-2021
Inspired by the Champions League-winning kit from the 2010-2011 season under Guardiola, that season’s jersey reintroduced the iconic Blaugrana stripes, evoking memories of one of Barça’s golden eras. Enhanced with bold yellow accents along the edges, the design added a vibrant touch that highlighted the club’s colors. A standout feature was the Catalan flag block pattern on the back, a detail that underscored Barça’s pride in its Catalan heritage and deep roots within the region. This thoughtful design paid homage to both the club’s glorious past and its enduring connection to Catalonia, making it a memorable kit for fans and players alike. The jersey became a symbol of tradition meeting modern pride, reminding the world of the club’s rich legacy both on and off the pitch.
Season 2019-2020
The FC Barcelona jersey of that season, worn by stars like Lionel Messi and Luis Suarez, introduced a bold block pattern inspired by the Eixample district—a neighborhood renowned for its unique grid layout and Antoni Gaudí’s architectural wonders. A notable change was the placement of the Catalan flag, now incorporated into the V-neck rather than on the back collar, symbolizing the club’s deep Catalonian roots in a new way. Released with the motto “Talent Takes Different Shapes,” this design added a fresh and dynamic touch to Barça’s look, paying tribute to Eixample, the city of Barcelona, and the entire region of Catalonia. This unique jersey celebrated both tradition and innovation, capturing the essence of Barça’s connection to its Catalan heritage.
Season 2018-2019
The 2018-2019 FC Barcelona jersey was inspired by the city of Barcelona itself, paying tribute to the Eixample district, designed by Ildefons Cerdà with its iconic grid layout. This striking design served as a nod to Barcelona’s unique character and architectural heritage. Interestingly, during the 2013-2014 season, Barça’s training kits had also featured the famous “manzanas” (apple-like blocks) that symbolize Eixample’s rounded street corners. This jersey once again highlighted the club’s deep connection to the city, blending sports and culture in a distinctive way that celebrated Barcelona’s urban design and identity.
season 2017/2018
In the 2017/18 season, FC Barcelona debuted the Rakuten logo on their jerseys. The Japanese electronics and internet giant had signed a sponsorship deal that secured their name on Barça shirts for at least four years. At that time, no company had ever paid as much to sponsor a football club’s shirt—a remarkable €55 million per season! This groundbreaking partnership marked a new era for Barcelona, reflecting the club’s global appeal and setting a high benchmark for sponsorship deals in football.
Before 2006, the club famously played without a sponsor on the front of their jerseys. That year, UNICEF appeared prominently on the shirt, but it wasn’t a standard sponsorship—Barça actually paid €1.5 million per year to support the charity. In 2011, the club entered into an agreement with Qatar Airways, whose logo featured on the shirt until 2017.
Buying an FC Barcelona Jersey in Barcelona
Whether you’re after an authentic jersey or looking for a budget option from local street vendors, finding a Barça shirt in Barcelona is easy. For the true Barça experience, though, there’s nothing like buying your shirt from the official store at Camp Nou stadium. You’ll also find other FC Barcelona official stores in these locations:
Rambla de les Canaletes (Ramblas) 124 (The largest Barça store after the one at Camp Nou.)
Passeig de Gràcia 15
Shoppingcentre La Roca Village
Shoppingcentre Maremàgnum
Shoppingcentre Las Arenas
Corner Plaça Catalunya/Ronda Universitat
Jaume I 18
Airport (terminal 1 and terminal 2)
Train station Sants
C/Mallorca 406 (Near the Sagrada Família)
Here, you can also have the name of your favorite player or Barça icon printed on your shirt. How about Messi, Cruijff, or Lamine Yamal? Of course, you can also personalize it with your own name!
Buying an FC Barcelona Shirt Online
Arriving in Barcelona in full style? Make sure you’ve got your football jersey ready before you go! Below, we’ve listed the most popular Barça shirts for you, available at the FC Barcelona fanshop.
Whether you’re looking for a shirt for a man, woman, child, or baby, you’ll find it all. You can choose from home and away jerseys, and if you don’t need the latest model, there are also options from previous seasons.
